The Bullard's Tour De Norfolk event will begin in the Norfolk Showground, just a stone’s throw away from the A47 and the A11. It is a new cycle sportive aiming to attract thousands of riders from all over the region to ride the many quiet, tranquil and scenic roads Norfolk has to offer. For the first ever Tour de Norfolk, the main mission is to help raise awareness for the Big C charity, based in Norfolk, who are working to improve the lives of those affected by cancer in Norfolk & Waveney.

The tour spans the whole county, with the four on-road routes beginning and ending at the Norfolk Showground and passing through Mattishall at 20 miles, Worthing at 40, Fakenham at 70 and Blakeney for the 100 -mile cyclists. The 100-mile cyclists will start at 6.30am.

Desira Group will be Sponsoring the event and providing the support vehicles for the Bullard's Tour de Norfolk Event on Sunday September 17th, 2016. We will be keeping the mechanicals at bay, whilst also displaying a range of our vehicles at The Norfolk Showground throughout the day. Be sure to stop by to find out more our available vehicles and cycle accessories, current offers and upcoming events.